Tim Hortons hockey cards have been a Canadian institution since the 2017-18 season, when Upper Deck and Tim Hortons partnered to produce an annual series of cards distributed exclusively through Canadian Tim Hortons locations. The cards are available only in Canada — you cannot buy them at US retail — which creates a natural scarcity premium in the international market and strong domestic demand from collectors who grew up with the brand.

Why Tim Hortons Cards Have a Canadian Premium

  • Canada-only distribution: Not available through any US or international retail channel
  • Annual nostalgia campaign: Every hockey season, the Tim Hortons card rollout generates national media coverage and grassroots collector excitement
  • Limited production window: Cards are only available during the annual promotion period — once it ends, supply is fixed
  • Strong PSA grading interest: Canadian collectors have driven Tim Hortons cards to PSA grading volumes that rival some mainstream Upper Deck products

Most Valuable Tim Hortons Cards by Series

2017-18 Upper Deck Tim Hortons (Series 1)

  • Connor McDavid Base PSA 10: $200–$500 CAD — Loan: $120–$350
  • Wayne Gretzky Legends insert PSA 10: $300–$700 CAD — Loan: $180–$490
  • Sidney Crosby Base PSA 10: $150–$350 CAD

2019-20 Tim Hortons (Most Collected Series)

  • Connor McDavid Base PSA 10: $250–$600 CAD — Loan: $150–$420
  • Auston Matthews Base PSA 10: $200–$450 CAD — Loan: $120–$315
  • McDavid/Gretzky Trios/Duos insert PSA 10: $500–$1,200 CAD — Loan: $300–$840

2023-24 Tim Hortons (Connor Bedard RC Year)

  • Connor Bedard Base Tim Hortons PSA 10: $150–$350 CAD — Loan: $90–$245
  • Connor Bedard Greats Award Winners PSA 10: $300–$700 CAD — Loan: $180–$490
  • McDavid / Matthews premium inserts PSA 10: $200–$500 CAD — Loan: $120–$350

Grading Tim Hortons Cards

Tim Hortons cards present unique grading challenges:

  • Pack freshness matters enormously: Cards distributed through coffee shop packs often arrive with minor handling marks — find factory-fresh packs for best grade potential
  • Centering issues: Tim Hortons cards have historically had centering inconsistencies; perfect-centered copies are scarcer than you'd expect
  • PSA 10 premium over PSA 9: Typically 4–8x — the PSA 10 population is genuinely limited, so grading well-centered, fresh copies is highly worthwhile

Canadian-Only Premium: CardPawn's Valuation Approach

Most US-based price guides significantly undervalue Tim Hortons cards because they don't account for the Canadian-market premium. At CardPawn, our appraisers use Canadian eBay sold listings, Facebook Marketplace Canada, and domestic collector group data to establish fair market value. You will consistently receive higher loan offers from us than from any US-based service for Tim Hortons cards — because we actually understand what they're worth in Canada.